You may know it as 321 on your DSTV decoder or you may know it as the channel your kids play 24/7. That’s probably because MTV is the world’s largest television network and leading multimedia brand for youth. The network encompasses major brands such as MTV.com, MTV.base, VH1, Comedy central and Nickelodeon. The MTV network of sites is a premiere destination for casual interactive entertainment. This dynamic network delivers a wide range of unique and immersive entertainment experiences, including exclusive online games, as well as personal creativity applications and interactive greetings.
The network is divided into three different categories you can choose to advertise on:
- Music, Movies and Entertainment
- Interactive games
- Kids online
Each bouquet has its own unique audience making it simple to provide opportunities to reach the ideal target market.
The Music, Movies and Entertainment bouquet includes the following websites:
- MTV.com
- MTV Base
- VH1.com
- Comedy Central
- Quizilla.com
- AtomFilms.com
- Spike.com
More information about the Music, Movies and Entertainment bouquet audiences:
- Age group 18-39
- Male 43%
- Female 57%
- The audience is at their leisure when browsing these sites.
- They are interested in latest music videos, video clips and short form entertainment
- The browsers are engaged with eye catching creative with rich design
The Interactive Games bouquet includes the following websites:
- Addicting Games.com
- Xfire.com
- Shockwave.com
- GameTrailers.com
More information about the Interactive Games bouquet audiences:
- Age group 18-29
- Male 72%
- Female 28%
- Majority living with Parents
- 40% of users are tempted to purchase products online
- 35% of users spend 0-3 hrs per week on these sites
- Highly interested in New technology, mobile phones, holidays and travel
- 90% of users go online to get product info and reviews
- These users are very tech savvy
The Kids online bouquet includes the following websites:
- Neopets.com
- Nickelodeon.com
More information about the Kid’s online audience
- Age group 13-17
- 57% female
- 43% Male
- Interested in latest clips cartoons in kids
- Highly social
Social